Karatin Color Enhancing Complex for long-lasting color, intense shine & less breakage Tube for ease of dispensing product Lasts more than 25 shampoos Vegan & Cruelty-Free CANADA Compliant Made in USA Long-lasting color, intense shine, and less breakage. ‘N Rage goes beyond suspending its directs dyes in a conditioner. We infuse the directs using Keratin Amino Acids to help deposit the color deeper into the hair structure allowing us to load in more dyes. Hydrolyzed Quinoa is a complete protein which contains 17 amino acids which comprised of both cationic and anionic amino acids. These ingredients help to bind the dyes to the hair, increasing retention. Verbascum Flower Extract is a natural emollient and astringent which has anti-inflammatory properties. This extract Helps to add shine and maintain moisture balance. The ‘N Rage formula includes special UVA & UVB inhibitors to help keep the color vibrant longer.